IT & Telecom Partners database for North America

Language standardization gave advantage to big players due to absence of division by language like the one we see in Europe, especially in the software publishing field. It is a market of 350 M people whose working language is English. This market has the same business culture across all the continent; it has a great growth potential in other countries where English is the working language, too (the UK, Ireland, India, Australia, New Zealand, Kenya, South Africa, Nigeria…) 

A market approach that was originally direct rather than indirect. The approach to the distribution of IT products in the United States was initially a direct one. Then, over time, their distribution model has shifted to the indirect one. In Europe, on the other hand, the indirect sales benefited from the IT boom that took place during the last 15 years of the XXI century.

The need for critical mass. The very size of the market implies that its players have to be big. Pricing competition is fierce and has forced companies to reach a big size early on.

A widespread venture capital culture, promoting quick decision-making and rapid ROI. The dynamism of the American entrepreneurial system has found the right place to grow thanks to its system of business angels and venture capital firms. There may be a lot of failures in terms of numbers, but the success stories are global and far outweigh the failures value-wise. 

« Objective » (strategic) alliances, such as the tripartite partnership between Microsoft – HP – Intel, have long been an engine for the market.  

Unmatched "firepower": the available cash flow of the Top 5 listed US IT companies ($350 B) is the equivalent of the total of  French tax revenues or the full defense budget…for all the countries in Europe…Who wants to play now?
This obviously leaves little room for any new serious direct challengers.