compuBase
Data cleaning / merging

Database enrichment, merge, purge and cleaning


Would you build your house on quicksand? Your CRM or PRM software and your sales and marketing teams will only be able to give their all if the data they work with is relevant, complete and up-to-date. Working closely with our clients, compuBase has developed the specific expertise to help you exploit the full potential of...

Updates

You already have a database, from compuBase or another supplier, and you are looking to acquire a new compuBase information base. As an ICT professional, you know that your investment will lose its value over time. The only way to maintain its marketing potential is to keep the data up to date. Updating is a major factor in the...

Updating information: comparing methods

As soon as you’ve acquired an information base, it starts to lose its value, and update management becomes a challenge. What you have to keep in mind is that, whatever your strategy, even if you’ve decided to do nothing, it will involve a cost. So it's up to you to opt for the best strategy. Direct internal cost = nil Direct...