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Channel Analysis of major IT Brands

You can find here a channel analysis for a specific brand (More to come)

Brother has long experience in indirect distribution and is a leading player in the field of printing. Despite a broad range historically, Brother has a stronger position in the segment addressing SMEs. The compuBase database is not exhaustive on the Brother partners, nevertheless we estimate that we cover, in value, at least...
Canon has a very large distribution channel, although its photo segment has greatly reduced, its activities in the field of printing and copying remains very active. The compuBase database is not exhaustive on the Canon partners, nevertheless we estimate that we cover, in value, at least between 60% and 70% of Canon partners...
Cisco has one of the largest BtoB channels is a leader in the field of telecoms. For the development of its business Cisco has always favored the indirect channel. Cisco is now in strong competition with Huawei. The compuBase database is not exhaustive on the Cisco partners, nevertheless we estimate that we cover, in value, at...
Epson is in the top 3 of the leading printing brand in terms of number of IT partners reselling their solutions. You will below an analysis of the Epson channel realized thanks the compuBase database. The compuBase database is not exhaustive on the Espon partners, nevertheless we estimate that we cover, in value, at least...
HP, when it was consolidated, had the largest channel, even ahead of Microsoft's. Because HPE is distinct from HP, we now have to consider each channel as a specific channel. And there are differences ... The compuBase database is not exhaustive on the HP partners, nevertheless we estimate that we cover, in value, at least...
HP, when it was consolidated, had the largest channel, even ahead of Microsoft's. Because HPE is distinct from HP, we now have to consider each channel as a specific channel. And there are differences ... The compuBase database is not exhaustive on the HPE partners, nevertheless we estimate that we cover, in value, at least...
IBM's distribution network has evolved significantly to accommodate IBM's strategic directions. This evolution mainly concerned the product offering that have shifted from hardware to software and services, nevertheless if yo look at the IBM customer target, Big Blue has always struggled to address the SMBs, major accounts and...
Since Lenovo's acquisition of IBM's computer and server divisions, the Chinese manufacturer's network has evolved and expanded to include players that can target both SMBs and key accounts. The compuBase database is not exhaustive on the Lenovo partners, nevertheless we estimate that we cover, in value, at least between 60% and...
Compared to any other vendors Microsoft has the largest IT channel, Microsoft solutions from the retail to the large SI. The compuBase database is not exhaustive on the Microsoft partners, nevertheless we estimate that we cover between 50% and 60% of Microsoft  partners for EMEA and NA in value, which is largely enough to...
Here is the study of the Sophos distribution channel. Sophos now belongs to Thoma Bravo, which also owns security players such as Barracuda, Imperva, Veracode and LogRhythm. The compuBase database is not exhaustive on the Sophos partners, nevertheless we estimate that we cover between 60% and 70% of Sophos partners for EMEA and...
Equity firms reportedly look at buying consumer side of security vendor this follow Broadcom acquisition of the BtoB part. The compuBase database is not exhaustive on the Symantec partners, nevertheless we estimate that we cover between 60% and 70% of Symantec partners for EMEA and NA in value, which is largely enough to...
Xerox is a historical player in the computer and printing industry. If the brand has managed to remain independent despite the many waves of consolidation that have punctuated the world of printing, it is partly thanks to its distribution network. This one was both his strength and his weakness. The network consists of dealers...