compuBase: The Leading ICT Channel Intelligence Company

Quality Control and Data Management

2025-02-04T17:58:00+01:00

It is no easy task to maintain a database of companies, in an industry where companies disappear at a rate according to the countries between 5 and 15% per year. Our expertise stems from our in depth knowledge of the IT sector and its organisation. Our skills concern the optimisation of your marketing methods. It is no simple task to maintain a database of re created at a rate of 20% per year!

Gartner Group

"Data quality issues have to be seen as a strategic problem and not as a technical problem. As such, the processes of managing data and software must be designed according to the needs of the users and analysts and not according to those of technical managers."

Attention to quality:

compuBase teams are organised in groups. One group coordinates the ranking for one country or a SET of countries with a similar culture. Our managers are all native speakers of the language of the country they cover. Their job is to ensure that the database is representative of the ICT economy in that country.
Our goal is to cover 85% of the IT business in a given country, i.e., the cumulative turnover of the companies ranked in our database must represent 85% of the country's total turnover in ICT.

To achieve this statistically, we have to cover between 50 and 60% of the ICT companies in each country. We aim to cover 65% of the head offices of companies with more than one person whose turnover is primarily ICT.

Training and organising teams:

85% of the data is collected through partner profile studies; the rest comes from self-profiling via Internet. Our role is to implement processes and methods and to ensure quality control. Just as a car is not built entirely by an auto manufacturer, not all the information in our databases is collected by compuBase. We use partners, both for simple updates and for collecting information in an area that is not within our field of expertise (e.g. financial information). However, in the final analysis, only compuBase is responsible for the quality of the information. That is, no file is included in our database until it has been validated by the quality manager for the country in question.

Managing industry dynamism:

Updating is a major factor in the cost of maintaining a database. Statistically, 70% of a company's information changes every year: 12-5-15% of companies disappear or merge, and 4-12% of companies move. In “stable" companies, personnel turnover is about 20-25%.
ICT is a fast-moving sector in which a company with a handful of employees can become a multinational in a few years, as big as an automotive manufacturer (Google vs. GM). The role of compuBase is to create methods to keep this data within our clients' reach.
Just for last year we have deleted and created more than 10,000 profiles.

Managing the information cycle:

Every type of information has a different shelf life. An IT company moves on average every three to five years, and a contact changes position or company every two to three years. A company's creation date remains the same, whereas the turnover has a life of one year. Likewise, in order to get an equivalent level of quality, the rate of updating for a large consulting company's profile will not be the same as for an independent consultant.
Our role is to optimise the production cycle so as to find the best balance between the update cost and the quality of the information. This role is important, since it enables us to offer content that has no equal on the market, in terms of both quality and depth, so that our clients' ROI remains worthwhile..

Optimising models:

It would be ideal if every company answered all the questions we put to them. The reality is that, for many reasons, this goal cannot be reached. In the case of turnover or turnover makeup, for example, the data can often no longer be complete, hence the use of models.
compuBase uses simulated models as part of our studies or for our ranking services. The only standardised, modelled data is the estimate of the company's turnover when this is not available. The source of this information is in this case clearly indicated to the client

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The compuBase.biz Matching tool is available

2022-10-05T12:08:00+02:00

The compuBase database is a very large database that covers more than 175,000 IT companies on 5 continents. Now we are aware that you too have your own data, and you may need to compare our data with yours to either enrich it, remove it from a target, do an analysis, or even expand a list of companies to other group entities. We explain how it works and the possible uses.

What is the matching tool?

Matching consists of comparing a list of records that you have uploaded to our database to find the companies or entities that correspond.

The correspondence can be made from several reconciliation "keys":

- compuBase id (cpyCode) from a previously acquired file
- Websites
Coming soon
- Official company registration numbers (HRB, SIREN, COMPANY NUMBER etc...)
- and others that will be added over time.

compuBase.biz is the platform that gives you access to our data (either in self-service mode, in credit mode with the Open Access formula or in subscriber mode). In this platform you have many features including the matching feature

You have access to this feature
- either via the Data/targeting menu with the matching choice

- either by going through the topic menu (on the left) and choosing Matching in the section
Go to the matching tool via the topic menu

- Either directly by going to the targeting tool and choosing the Matching action.

If you have an issue using the matching tool please see the help

What uses and what benefits?

Here is a non-exhaustive list of uses and benefits.

**Uses and Benefits of the Matching Tool**
Usages	Benefits
Delete companies already in your database from a list to export thanks the compuBase targeting module	Avoid duplicates, reduce costs
Extract information from compuBase database to enrich your database	Find new contacts, email, fill in turnover, number of employees, skills etc....
Extend your address to all of the group's entities.	From a web list you will be able to retrieve all the entities in a country or in several countries.
Consolidate an internal list with a compuBase target.	Extract in the same target both the companies that are part of your list but also the target that you will have defined at compuBase
Analyze a list of companies, you client, prospects...	Once matched, you can analyze your company with the statistical tools provided by compuBase.
Sub-segmenting a list	Once matched, you can use compuBase criteria to reduce and better address your contacts.
Create complex targets	Add your list with our pre-established targeting to create larger or smaller lists.

Features according subscription level

The use of the matching tool varies according to your level of access:

Features/ Subscription	Visitor	Member / Premium Member	Open Access Subscribers	Data & Web Subscribers
Matching enable	l	l	l	l
Open and use the matching wizzard	l	l	l	l
Launch a matching on compuBase ID (cpycode)	No	l Volume max 5,000	l Volume max 5,000	l Volume max 10,000
Launch a matching on file containing fields (Web site, national ID...)	No	l Volume max 5,000	l Volume max 5,000	l Volume max 10,000
Receive an email with a summary of the matching result	No	l	l	l
Save a result as a a private selection for use with other compuBase criteria	No	No	l	l
Receive a Matching Report with the original file and the indication of records matched	No	No	l	l
See the profiles of matched records	No	No	Yes if credited (you can credit the records)	Yes on the companies within the scope of the subscription
Export the profiles of matched records with compuBase data	No	No	Yes if credited (you can credit the records)	Yes on the companies within the scope of the subscription

compuBase web sites

2021-12-13T01:21:00+01:00

compuBase has various web sites. Take a look...

compuBase.net

This is the compuBase corporate web site providing information on all our activities, products, services and solutions.

compuBase.biz

This web portal, created specifically for ICT channel professionals, allows you to:

Access the online directory of IT & Telecom companies in EMEA and North America – 165 000 company profiles
Use the data selection module to create your own company counts and selections and to export company and contact data (subscribers only). The user-friendly interface makes it simple to use for all your operations - sales, marketing or analytics.
Consult a list of channel studies and white papers for the IT & Telecom industries
Check stock availability for wholesalers and programme alerts to inform you of any changes
Subscribe to a daily newsletter with a summary of items in the specialized press – ICTNews

Register

Register your company in the EMEA IT & Telecoms directory

A single registration...
Your company appears in all the main IT directories!

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Where to start?

2023-07-10T14:35:00+02:00

To assist you in this process we have organized our activities into three main areas:

By its very nature our line of business is complex and requires the manipulation of a great deal of information in different operations and analyses.
It is not always easy for our customers to know which service to turn to for the information, service or solution they seek.
To assist you in this process we have organized our activities into three main areas:

Data & Marketing Services
The compuBase database is the central core of our business. It is the most important source of information on professionals of the ICT industry in EMEA. We offer marketing and analytical services using the information in our database.

Channel Consulting
This activity concerns the compuBase services and solutions designed to help manufacturers and software publishers to create, optimize and analyze their distribution channels on both a national and international level.

Web Platform & Services

compuBase is developing its online expertise and services , particularly web based services to provide you with the means of saving time and being more efficient in your daily dealings with the ICT industry.

You are lost....?

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The company

2020-11-16T13:06:00+01:00

Our History

Founded by Jack MANDARD in 1989 TECH COM compuBase has continued to grow ever since.

Tech Com's original business was fax routing (Top Mail service). The company's aim was to enable wholesalers and manufacturers to establish a very fast system of communication with resellers. At the same time, Tech Com and certain manufacturers and software publishers, built a database of IT professionals: the compuBase database.

In 1995, Tech Com sold its fax routing business to Xpedite France and concentrated on what has since become its core business: gathering, ranking and marketing information associated with the IT network and telecoms sectors across Europe. A business called... compuBase.

The range of compuBase services covers studies, surveys, data-related and consultancy services for a variety of international clients.

Headquartered in Europe (France) compuBase considers itself a company with a global calling.

Today, compuBase is the European leader in economic intelligence for IT & Telecom partners.

Our Expertise

compuBase is the main source of information and economic intelligence on IT and telecom partners (Resale, Services, Vendors). Our business is to provide IT and Telecom manufacturers, service companies and software publishers with solutions that enable them to develop their sales through indirect networks worldwide.

Our mission :
Our aim is to provide every high-tech company with the means to develop business via indirect sales and channel marketing. We do this by constantly expanding our range of products and services, and by increasing both coverage of new business sectors and geographical zones.

The keys to our success :

The world's largest IT & Telecom partner database

A range of tailor-made services and solutions

A controlled production and enrichment process

Constant quality control

Listening to our clients and understanding their needs

Strong involvement in our client projects

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