Foreword
Citrix offers a range of solutions in the areas of virtualization, networking, and cloud computing such as Citrix Virtual Apps and Desktops: Virtualization technology Citrix Workspace: a unified digital Workspace platform Citrix ADC (Application Delivery Controller): load balancing, application acceleration, security, and analytics for optimizing the performance and availability of applications in multi-cloud and hybrid environments Citrix Endpoint Management: unified endpoint management and security for managing and securing mobile devices, laptops, and other endpoints in an organization Citrix Content Collaboration: secure file sharing, synchronization, and collaboration capabilities, allowing teams to securely store, share, and collaborate on files and documents across different devices and platforms Citrix Hypervisor: create and manage virtual machines (VMs) on servers, enabling consolidation of multiple virtualized workloads on a single physical server. Citrix Cloud: a cloud-based management platform that provides centralized management and delivery of Citrix solutions. Citrix typically uses a multi-tiered indirect channel strategy, which includes distributors, resellers, system integrators, and other partners, to sell its products and solutions.
Here's how Citrix works with indirect channels: Distributors: Citrix partners with distributors who act as intermediaries between Citrix and its reseller partners. Distributors purchase Citrix products in bulk and then sell them to resellers at a discounted price. Distributors also provide services such as inventory management, logistics, and technical support to resellers. Resellers: Resellers are partners who purchase Citrix products from distributors and sell them to end customers. Resellers may specialize in specific industries or customer segments and often provide value-added services such as consulting, customization, and support to end customers. System Integrators: Citrix also works with system integrators, who are partners that specialize in designing, implementing, and managing complex IT solutions for customers. System integrators may include Citrix products as part of their overall solution offerings and provide consulting, integration, and support services to customers. Other Partners: Citrix may also collaborate with other types of partners such as technology consultants, managed service providers (MSPs), cloud service providers (CSPs), and value-added resellers (VARs) who offer Citrix products as part of their portfolio and deliver additional services to customers. Citrix provides training, certification, sales and marketing support, and technical resources to its indirect channel partners to enable them to effectively sell, implement, and support Citrix products and solutions. Citrix also uses partner portals, deal registration programs, and joint marketing initiatives to incentivize and reward its indirect channel partners for their efforts in promoting and selling Citrix products.
Working with indirect channels allows Citrix to leverage the expertise and reach of its partners to extend its market presence, access new customers, and provide value-added services to end customers. It also allows Citrix to focus on its core competencies in product development and innovation while relying on its channel partners for sales, distribution, and customer support.
Here's how Citrix works with indirect channels: Distributors: Citrix partners with distributors who act as intermediaries between Citrix and its reseller partners. Distributors purchase Citrix products in bulk and then sell them to resellers at a discounted price. Distributors also provide services such as inventory management, logistics, and technical support to resellers. Resellers: Resellers are partners who purchase Citrix products from distributors and sell them to end customers. Resellers may specialize in specific industries or customer segments and often provide value-added services such as consulting, customization, and support to end customers. System Integrators: Citrix also works with system integrators, who are partners that specialize in designing, implementing, and managing complex IT solutions for customers. System integrators may include Citrix products as part of their overall solution offerings and provide consulting, integration, and support services to customers. Other Partners: Citrix may also collaborate with other types of partners such as technology consultants, managed service providers (MSPs), cloud service providers (CSPs), and value-added resellers (VARs) who offer Citrix products as part of their portfolio and deliver additional services to customers. Citrix provides training, certification, sales and marketing support, and technical resources to its indirect channel partners to enable them to effectively sell, implement, and support Citrix products and solutions. Citrix also uses partner portals, deal registration programs, and joint marketing initiatives to incentivize and reward its indirect channel partners for their efforts in promoting and selling Citrix products.
Working with indirect channels allows Citrix to leverage the expertise and reach of its partners to extend its market presence, access new customers, and provide value-added services to end customers. It also allows Citrix to focus on its core competencies in product development and innovation while relying on its channel partners for sales, distribution, and customer support.
Clients Total number of Citrix partners in the compuBase database:
Definition of a Citrix Partner
Any qualified partner:
Reselling, integrating, or supporting regularly Citrix products
Or with one of the following accreditations / Certifications
Citrix System Integrator Citrix Solution Advisor Platinum Plus Citrix Solution Advisor Platinum Citrix Solution Advisor Gold Citrix Solution Advisor Silver Citrix Independent Software Vendor Citrix Service Provider Citrix Distributor Citrix Service Provider Distributor Citrix Large Account Reseller Volume of Citrix Certified partners identified into the compuBase database 1 E 1 citrix_all.sel 0 0 0 1 1 0 0 1 1 1 STATS_PRC_REF_TOTAL_COLUMN STATS_VAR_FIRST_PERCENT STATS_TOTAL_PRC_NONE STATS_PRC_FORMAT_DEC_2_PRC 21030 North America 0 18545 Latin America 0 21289 DACH 0 21309 UKI 0 2794 France 0 21291 BeNeLux 0 21299 Iberian Peninsula (ES,PT) 0 2798 Italy 0 21290 Nordics 0 21781 Central and Eastern Regions 0 17189 Other Europe 0 18096 Middle East 0 18542 Africa 0 21031 Australia and New Zealand 0 17965 Singapore 0 22506 Citrix Solution Advisor Platinum Plus 0 17765 Citrix Solution Advisor Platinum 0 17763 Citrix Solution Advisor Gold 0 17764 Citrix Solution Advisor Silver 0 21608 Citrix Service Provider 0 22507 Citrix Distributor 0 Or with one of the following accreditations / Certifications
You can have access to Citrix's partner list here
- Via our consulting services - make a request here
with this service you can select an exact target (country, size of partner network, etc...)
- Via our online system and our Open Access offer - Ask for this service via the request form.
With this service, you have credits and use them to access partner profiles
with this service you can select an exact target (country, size of partner network, etc...)
- Via our online system and our Open Access offer - Ask for this service via the request form.
With this service, you have credits and use them to access partner profiles
Citrix Partners by type of solution resold 1 E 1 citrix_all.sel 0 0 0 1 1 0 0 1 1 1 STATS_PRC_REF_TOTAL_COLUMN STATS_VAR_FIRST_PERCENT STATS_TOTAL_PRC_NONE STATS_PRC_FORMAT_DEC_2_PRC 21030 North America 0 18545 Latin America 0 21289 DACH 0 21309 UKI 0 2794 France 0 21291 BeNeLux 0 21299 Iberian Peninsula (ES,PT) 0 2798 Italy 0 21290 Nordics 0 21781 Central and Eastern Regions 0 17189 Other Europe 0 18096 Middle East 0 18542 Africa 0 21031 Australia and New Zealand 0 17965 Singapore 0 1197 Network OS soft. resel. 0 1540 Remote access or SD-WAN solutions resel. 0 4202 Firewall software resel. 0 17762 Virtualization software Resel. 0
What activity do Citrix's partners have? 1 E 1 brands/Citrix_All.sel 0 0 0 1 1 0 0 1 1 1 STATS_PRC_REF_TOTAL_COLUMN STATS_VAR_FIRST_PERCENT STATS_TOTAL_PRC_NONE STATS_PRC_FORMAT_DEC_2_PRC 21030 North America 0 18545 Latin America 0 21289 DACH 0 21309 UKI 0 2794 France 0 21291 BeNeLux 0 21299 Iberian Peninsula (ES,PT) 0 2798 Italy 0 21290 Nordics 0 21781 Central and Eastern Regions 0 17189 Other Europe 0 18096 Middle East 0 18542 Africa 0 21031 Australia and New Zealand 0 17965 Singapore 0 16000 Manufacturer 0 15990 Software publisher (ISV) 0 15989 Software publisher specific to a trade or profession (ISV) 0 15988 Software publisher for a specific company process (ISV) 0 15993 Software solutions or services integrator (developed by third parties) 0 15995 IT services, Managed Services (hosting, managed services, integration, maintenance, custom software development, etc.) 0 15996 Telecom services (Telecom operator, ISP...) 0 15991 Telecom & network infrastructure integrator 0 15992 IT infrastructure integrator 0 15994 Consulting 0 15999 Reselling to individuals 0 15998 Reselling to enterprises (hardware, software & services) 0 15997 Wholesaler (resale of IT and Telecom Product and Solutions to resellers) 0 19130 Web agency 0 16002 Other activities dedicated to the ICT sector (Training, finance, press, association, fair, etc.) 0 16240 Main activity non-qualified 0
Citrix's partners by size ranges 1 E 1 0 0 0 brands/Citrix_all.sel 1 1 0 0 1 1 1 STATS_PRC_REF_TOTAL_COLUMN STATS_VAR_FIRST_PERCENT STATS_TOTAL_PRC_TOTAL 0.33 0.04 STATS_AXIS_AUTO CELL_VECTOR_TOTAL 21030 North America 0 18545 Latin America 0 21024 Europe 0 18096 Middle East 0 18542 Africa 0 21031 Australia and New Zealand (new) 0 2665 Unknown number of employees 0 2666 1 person 0 2667 2 to 4 persons 0 2668 5 to 9 persons 0 2669 10 to 24 persons 0 2670 25 to 49 persons 0 2671 50 to 99 persons 0 4329 100 to 249 persons 0 2672 250 to 499 persons 0 22365 500 to 2499 persons 0 17103 more than 2500 persons 0
My myStatsID2 GFX donut here...
Citrix partners are also reselling / integrating other brands who are those brands? 1 E 1 brands/Citrix_all.sel 0 0 0 1 1 0 0 0 0 1 STATS_PRC_REF_TOTAL_COLUMN STATS_VAR_FIRST_PERCENT STATS_TOTAL_PRC_NONE STATS_PRC_FORMAT_DEC_2_PRC 21030 North America 0 18545 Latin America 0 21024 Europe 0 18096 Middle East 0 18542 Africa 0 21031 Australia and New Zealand (new) 0 19293 Microsoft 0 19274 Cisco 0 19283 HP 0 21887 HPE 0 19284 IBM 0 20996 VMware 0 19276 Dell 0 19289 Lenovo 0 21400 AWS 0 19302 Oracle 0 19292 McAfee 0 19314 Symantec 0 21408 Fortinet 0 19316 TrendMicro 0