Recruitment:
A Scoring will allow you to add a qualitative touch to your own market approach.
The Scoring will increase your ROI, ideally completing a Ranking operation (evaluation of a reseller's T/O per category of products) by adding the qualitative approach to a quantitative one.
ROI (number of +) according to the applied method
Study axes of your market / ROI
Company T/O only : +
T/O of my brand with the company: ++
T/O of my brand with the company + evaluation of the potential T/O (Ranking) with the company: +++++
T/O of my brand with the company + evaluation of the potential T/O + Scoring: ++++++++
The Scoring strengthens further the validity of your market approach.